New Standard Blog
Introducing New Standard
Like so many entrepreneurs before us, we got started by solving our own problem. A few years back, we grew anxious about the fashion's toll on the environment we all love....
Introducing New Standard
Like so many entrepreneurs before us, we got started by solving our own problem. A few years back, we grew anxious about the fashion's toll on the environment we all love....
How to Create a Capsule Wardrobe
Streamlining your closet with a capsule wardrobe can help reduce your impact on the environment, reduce the time it takes to get ready in the morning and remove stress from...
How to Create a Capsule Wardrobe
Streamlining your closet with a capsule wardrobe can help reduce your impact on the environment, reduce the time it takes to get ready in the morning and remove stress from...
How to spot, avoid and stop greenwashing
Learn everything you need to know about greenwashing and how to combat it.
How to spot, avoid and stop greenwashing
Learn everything you need to know about greenwashing and how to combat it.
The brief history of the t-shirt
Get to know the history of t-shirts. The garment that has had a profound impact on fashion, spawned a new business, and altered how we communicate.
The brief history of the t-shirt
Get to know the history of t-shirts. The garment that has had a profound impact on fashion, spawned a new business, and altered how we communicate.
10 garment care tips for taking care of your cl...
Keeping your garment care skills up to date is one of the easiest ways you can lower the environmental impact of you wardrobe.
10 garment care tips for taking care of your cl...
Keeping your garment care skills up to date is one of the easiest ways you can lower the environmental impact of you wardrobe.
Behind the scenes of New Standard lookbook shoot
Get behind the scenes access to the lookbook photo shoot of our 100% recycled t-shirt with this photo story.
Behind the scenes of New Standard lookbook shoot
Get behind the scenes access to the lookbook photo shoot of our 100% recycled t-shirt with this photo story.